When you’re in the business of making lives easier, you have to put people first. That ethos is core to Magnolia, which first and foremost offers a fully customisable content management system (CMS) that empowers customers to build a fully bespoke platform for their digital needs.
Created in Basel circa 1997, the Magnolia CMS is a highly adaptable and lightweight system that is being used in more than 100 countries, picking up awards as it goes – including being voted in 2020 as one of the top 3 commercial CMS software products with a five-star rating by Emerce, one of the Netherlands’ leading platforms for digital marketing.
It achieves this by eschewing the traditional proprietary or monolithic models you’d get from a CMS. Instead, its customisability allows customers to walk a tightrope between a powerful, feature-rich system that’s inevitably slower to deploy and get to value , and a speedy, feature-light one.
This specificity in its offerings is what sets the company apart: rather than providing customers with a pre-packaged solution, Magnolia works with the customer to co-create a bespoke technical solution.